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Over 30,000 hours in B2B Enterprise SaaS 

Let’s Succeed Together

Thanks for stopping by Erica Jenkins Consulting.  I can't wait to learn more about your needs regardless of the stage of your company.  I've advised Founders at seed stage all the way to companies in Series C rounds. 

 

I've run Product, UX, and GTM teams for 15 years from startup to scale over $100M on a global MarTech platform.  I've guided our teams through two acquisitions and multiple stages of scale.  I'm here to help others succeed.

I offer three core services. 

  • Strategic Assessment of your product market fit

  • Product Execution Consulting or Fractional CPO duties

  • Acquisition & Funding Preparation 

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My Experience

2009-2015

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Social Media Marketing was on the rise.  As a co-founder of Expion, we bootstrapped from 0-$10M working with large global CPG brands across North America, EMEA, and APAC.  Startup days were exciting! 

2015-2018

With over 1,200 customers in social listening, social media management, and paid analytics the Sysomos platform was a powerful solution to help brands execute and connect with consumers.  7 tech stacks through several acquisitions proved to a challenging time in my product leadership journey. 

2018-2021

With over 30,000 customers my team built out a new Marketing Suite in Meltwater's core platform to offer a new solution to expand revenue.  After its IPO in 2020, earnings are well north of $400M ARR in a publically traded company. 

2021- Now

After a short stop at a Series B Competitive Intelligence company as the CPO, I've ventured into full-time consulting and Fractional work to help other founders and SaaS companies accelerate and scale.  Let's build something big...

Services

Marketing team meeting
Strategic Assessment
  • Validate product-market fit

  • Define go-to-market strategy

  • Set clear roadmap goals

Man Hands On Keyboard

Product Execution
 

  • Run discovery & alignment

  • Drive user adoption & retention

  • Optimize workflows for growth

Signing a Contract

Acquisition Preparation
 

  • Coach for pitch presentations

  • Assist with funding positioning

  • Advise on analyst relations 
     

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