Over 30,000 hours in B2B Enterprise SaaS
Let’s Succeed Together
Thanks for stopping by Erica Jenkins Consulting. I can't wait to learn more about your needs regardless of the stage of your company. I've advised Founders at seed stage all the way to companies in Series C rounds.
I've run Product, UX, and GTM teams for 15 years from startup to scale over $100M on a global MarTech platform. I've guided our teams through two acquisitions and multiple stages of scale. I'm here to help others succeed.
I offer three core services.
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Strategic Assessment of your product market fit
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Product Execution Consulting or Fractional CPO duties
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Acquisition & Funding Preparation
My Experience
2009-2015
Social Media Marketing was on the rise. As a co-founder of Expion, we bootstrapped from 0-$10M working with large global CPG brands across North America, EMEA, and APAC. Startup days were exciting!
2015-2018
With over 1,200 customers in social listening, social media management, and paid analytics the Sysomos platform was a powerful solution to help brands execute and connect with consumers. 7 tech stacks through several acquisitions proved to a challenging time in my product leadership journey.
2018-2021
With over 30,000 customers my team built out a new Marketing Suite in Meltwater's core platform to offer a new solution to expand revenue. After its IPO in 2020, earnings are well north of $400M ARR in a publically traded company.
2021- Now
After a short stop at a Series B Competitive Intelligence company as the CPO, I've ventured into full-time consulting and Fractional work to help other founders and SaaS companies accelerate and scale. Let's build something big...
Services
Strategic Assessment
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Validate product-market fit
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Define go-to-market strategy
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Set clear roadmap goals
Product Execution
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Run discovery & alignment
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Drive user adoption & retention
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Optimize workflows for growth
Acquisition Preparation
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Coach for pitch presentations
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Assist with funding positioning
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Advise on analyst relations